Success story
ATB helps Company Name minimize risks while growing internationally
The client
Poppy Barley
Poppy Barley is a female-owned, Albertan brand providing luxury fashion for people and the planet. By rethinking every step, their sustainably made products are fairly priced and designed to be worn on repeat.
We wanted to design boots, shoes and accessories for people like us—for people like you. People who care about comfort and style, but absolutely refuse to compromise their values of caring for the planet and people.
Kendall and Justine Barber
Co-Founders and co-CEOs of Poppy Barley
The challenge
Find a financial institution that is willing to take on the risk of supporting a growing Canadian business.
Find a financial institution that is willing to take on the risk of supporting a growing Canadian business.
International expansion
Sisters Justine and Kendall Barber founded Poppy Barley in 2012 to offer made-to-order footwear online. Since then, the company has expanded internationally with retail stores, pop-up shops, and an e-commerce store.
Different currencies
They are also working with new suppliers outside of Canada and managing more international currencies.
Maintaining trajectories
High-growth retail companies like Poppy Barley often find it difficult to access the financing solutions they need to maintain their trajectory. Poppy Barley needed a partner who understood both their existing debt financing and their vision for the future.
Growth
“The thing about growth,” said Kendall, “is you need to onboard your bank to believe in and fund it before it happens.”
Prior to partnering with ATB...
0%
Growth
40% growth was seen each year.
0mil
Sales
3.5 MIL sales was seen each year.
0%
Increase
80% increase in sales per year.
0+
Employees
there were 1000+ employees.
The solution
Partner with ATB to minimize risks while expanding across Canada and beyond
In 2013, Poppy Barley joined ATB’s crowd-funding platform, Alberta BoostR. Justine and Kendall raised $28.5K, which was game-changing in helping them connect with Albertans who supported their new business.
Poppy Barley worked with ATB to develop a plan to support their expansion in Alberta, as well as additional locations across Canada and internationally. Along with access to capital, ATB leveraged its strategic advisory capabilities to provide the points below.
1
Foreign currency
2
Export development Canada partnership
3
Ongoing financing
Foreign currency. Phasellus eu consectetur arcu, ut pulvinar augue. Cras condimentum congue pulvinar. Pellentesque leo tellus, egestas nec diam eu, iaculis tempus metus. Sed egestas, nunc at consequat bibendum, nulla justo rhoncus purus, sed aliquet nisi quam eu libero.
The solution
Partner with ATB to minimize risks while expanding across Canada and beyond
In 2013, Poppy Barley joined ATB’s crowd-funding platform, Alberta BoostR. Justine and Kendall raised $28.5K, which was game-changing in helping them connect with Albertans who supported their new business.
Poppy Barley worked with ATB to develop a plan to support their expansion in Alberta, as well as additional locations across Canada and internationally. Along with access to capital, ATB leveraged its strategic advisory capabilities to provide the points below.
1
Foreign currency
2
Export development Canada partnership
3
Ongoing financing
Export development Canada partnership. Phasellus eu consectetur arcu, ut pulvinar augue. Cras condimentum congue pulvinar. Pellentesque leo tellus, egestas nec diam eu, iaculis tempus metus. Sed egestas, nunc at consequat bibendum, nulla justo rhoncus purus, sed aliquet nisi quam eu libero.
The solution
Partner with ATB to minimize risks while expanding across Canada and beyond
In 2013, Poppy Barley joined ATB’s crowd-funding platform, Alberta BoostR. Justine and Kendall raised $28.5K, which was game-changing in helping them connect with Albertans who supported their new business.
Poppy Barley worked with ATB to develop a plan to support their expansion in Alberta, as well as additional locations across Canada and internationally. Along with access to capital, ATB leveraged its strategic advisory capabilities to provide the points below.
1
Foreign currency
2
Export development Canada partnership
3
Ongoing financing
Ongoing financing. Phasellus eu consectetur arcu, ut pulvinar augue. Cras condimentum congue pulvinar. Pellentesque leo tellus, egestas nec diam eu, iaculis tempus metus. Sed egestas, nunc at consequat bibendum, nulla justo rhoncus purus, sed aliquet nisi quam eu libero.
ATB believes in our growth plan and provides the financing and support we need to make it happen. They always put together financing packages that are very creative to help us meet our sales goals.
Kendall Barber
The results
Since partnering with ATB...
0%
Growth
90% growth was seen each year.
0mil
Sales
7.5 MIL sales was seen each year.
0%
Increase
110% increase in sales per year.
0+
Employees
there were 1500+ employees.
In the future, Blackline Safety wants to continue to grow and lead its industry.
"As a growth company, we always focus on our next goals," said Slater. "Right now, we want to expand our customer base to protect more people in different markets around the globe. We look forward to working with our team at ATB Financial to achieve these goals."